Indeed, the black barbershop is a widely recognized cultural beacon for the African American community. But beyond providing the traditional atmosphere of comradery and even entrepreneurial opportunities, barbershops are beginning to tackle social issues that disproportionately affect black men. For example, Fatherhood, and the importance of fostering relationships between fathers and sons or children in general, as well as establishing and maintaining relationships. More recently, barbershops have begun tackling a different issue: literacy rates among young black boys.